How ClickFunnels Can Help You Increase Leads
The main goal of any business, new or established, is to sell as much as possible and grow their revenue.
But, in order to sell, you need to start attracting prospective customers through your online and offline marketing channels. These prospective buyers are called leads and, without them, your company has little chance to survive.
To put it simply, leads are individuals or organizations that have expressed interest in your products or services. This interest is often expressed by sharing their contact information (phone number, email) with your brand.
To attract the right leads, you need to be aware of what your potential consumers want and come up with a landing page that converts. While it sounds simple in theory, many businesses struggle to find the proper channels to grow their lead generation. But what if there was a tool that could streamline this process for you and help you turn visitors into leads that convert?
ClickFunnels, a software developed by successful entrepreneur Russel Brunson, is more than meets the eye. Its creator used his marketing and business management experience, gathered the most important aspects of a marketing strategy, pieced them together, and developed a highly customizable sales funnel platform suited for any business. If you are looking to generate more leads and grow your revenue, then you must absolutely give this tool a try.
By now, you are probably asking yourself what features does this tool have, that make it worth the praise. We’ll get to that in a moment, but first, let’s take an overall look at what ClickFunnels is.
So, what’s the deal with ClickFunnels?
At first glance, ClickFunnels may look like nothing more than a landing page builder. However, once you start exploring all the impressive features it has, you’ll start noticing this software is much more than meets the eye. After all, marketers and sales reps from all over the world aren’t using it for nothing, right?
ClickFunnels differentiates itself from similar software by being able to accelerate the sales process through lead generation. Each lead is guided through the sales funnel in a way that makes only the people most likely to purchase your products or services read the end of it. This way, you won’t be wasting resources on a visitor that has little to no potential of being turned into a lead.
As Jet Saini’s review of ClickFunnels points out, this tool can help you tackle two major aspects of the sales process:
- Generate leads that can be converted into sales
- Build a strong relationship with existing customers, fast
The reason ClickFunnels does not stop at lead generation is that its creators know developing and maintaining a solid relationship with existing clients is paramount for the success of any business. After all, there’s only a finite number of customers you can attract, so it is up to you to keep these customers coming back.
Having all the tools you need to build a sales funnel, generate leads, and nurture your relationship with clients in one place means you and your team don’t have to waste time switching between software or transferring data. This results in a more streamlined process that keeps everything in place, making collaboration a breeze.
Key features that will help you increase leads
ClickFunnels comes with a bunch of interesting features, to help entrepreneurs from a broad spectrum of industries build relationships with their customers, generate leads, and convert them into sales. Because it revolves around automation, your team will thank you for taking tedious, time-consuming tasks out of their hands and allowing them to focus on those aspects that require a human approach.
These simple and effective features allow you to take control over customers’ purchasing journey and guide the right ones towards becoming loyal clients:
- Predefined templates
True, there is no one-size-fits-all solution when it comes to building a sales funnel that helps you increase leads, but the predefined templates ClickFunnels provides are about as close as it gets to a universal recipe. All of these 100+ free templates are highly customizable and can be tailored to fit any business model, making it easy to generate leads that convert even for those with little to no experience in the field.
- Drag and drop editor
Because its main goal is to help entrepreneurs streamline their sales generating process, ClickFunnels provides an easy to use drag and drop editor that you can take full advantage of. The editor will feature all your pages on the left side panel, so all you need to do is click on one. Once you do so, templates will start appearing on the right side of the page, and you can start experimenting with them right away. You can add an array of helpful elements and customize each template so that it fits your needs and goals.
- Track your results
To ensure the success of your sales funnel, you need to constantly measure results and analyze all data you receive. ClickFunnels allows you to start monitoring landing page performance the moment you finish editing your template. Based on the data it provides, you can then go ahead and adjust your strategy or edit your landing pages until it meets your goals.
How do I know if ClickFunnels is right for my company?
As we mentioned before, ClickFunnels is suited for a variety of businesses and business industries. Thanks to its highly customizable features, it works for marketers, online stores, bloggers, and brick-and-mortar businesses alike. Here are just a few examples of what a business can achieve by using this tool:
- Generate leads: if it wasn’t already obvious, ClickFunnels can help you leverage SEO to get more visitors to your website, then direct those visitors through the sales funnel.
- Sell products online and offline: once customers start navigating through your sales funnel, they will be guided towards the end of the buying process. ClickFunnels ensures only those that are most likely to purchase your products or services will get to the end.