Think about the last time that you made a mistake. It may have been at the office, at home, or with a friend. How did it feel? What were the messages that you told yourself? Many people can’t tolerate making a mistake, there are both physiological and psychological reasons for this. Our body’s response to failure is often experienced as actual physical pain. The same areas of the brain that are activated when we experience emotional injury are activated when we experience physical injury. So not only do we physically “feel” mistakes, but we experience shame as a result of an error, and we feel like something is wrong with us if we can’t get something right.