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In part one of Should Your Startup Do SEO Now? we outlined a series of questions to help founders and teams determine whether or not SEO is the right investment for their business at its current stage. Quick Recap: despite SEO chatter coming from both ends of the spectrum, theres no definitive, universal answer for all startups. To bring clarity to the main question, part one offers a simple, step-by-step guide that steers the complex decision-making process of whether search engine optimization efforts make sense now, or whether it should be set aside.
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