Twitter Blue: A Major Disappointment
Twitter is losing money at the speed of the sinking of the Titanic. Elon Musk will have, however, done everything to put the ship back afloat, from the massive dismissal of 2/3 of the company’s staff, and to the launch of Twitter Blue, a subscription formula that entitles you to a blue ball of ” account certification”.
According to some new information, this new offer, which is also available in many countries, is not being successful. In fact, it is being a total failure since only 0.2% of the installed base of American users of the social network decided to subscribe to it.
This 0.2% corresponds to approximately 180,000 users, which if we add to the 110,000 subscribers of Twitter blue outside the United States, gives us only 290,000 subscribers. Twitter would therefore earn around 2.4 million dollars a month thanks to Twitter Blue (290,000 x 8 dollars), not counting operational costs (employees paid by telephone verification, for example), which obviously remain very insufficient to absorb what Twitter is losing, which according to Elon Musk, is 4 million a day.
To drastically increase revenue, the new head of Twitter would even have thought of launching a new wave of certificates, which would cost companies around 1000 dollars/month.
Newer Articles
- Mexico Bans Shark-Related Tourism at Guadalupe Island
- Grammy Awards 2023: Complete Winners List Announced
- Tiny11: The Lightweight Option for Windows 11 Users
