As the founder or CEO of a tech company, you probably have a strong vision of what you want your product to be. Over time, as you hire a team of builders, engineers, and designers to help you create that product, you’ve got to communicate your vision to others. And while that’s easy enough at small businesses, as your organization scales, the amount of time and energy you’ll need to devote to communicating your vision to, and ensuring alignment among, your team will grow exponentially.