Apple’s “Awe Dropping” Event: iPhone 17, iPhone Air, Apple Watch 11, and AirPods Pro 3

Apple’s latest showcase introduced the highly anticipated iPhone 17 lineup, a brand-new iPhone Air, updated Apple Watch models, and the AirPods Pro 3. As always, the announcements sparked excitement among Apple fans eager to grab the newest tech.

iPhone 17 and iPhone 17 Pro

iPhone 17: Features the powerful A19 chip with improved speed, longer battery life, and upgraded 48MP dual cameras. Starting price: $799.
iPhone 17 Pro: Offers “MacBook-level” performance thanks to the A19 Pro chip, a durable aluminum build, vapor-chamber cooling, and triple 48MP cameras. Available in 6.3-inch and 6.9-inch Pro Max sizes. Starting price: $1,099.

iPhone Air

Apple’s thinnest iPhone yet weighs just over five ounces, sports a titanium frame, and ditches physical SIM cards in favor of eSIM-only connectivity. It carries a single 48MP Fusion camera and the same A19 Pro processor as the Pro line. Starting price: $999.

AirPods Pro 3

The third-generation AirPods Pro bring two extra hours of battery life (with ANC on), heart rate monitoring, AI-driven live translation, and new foam ear tips. Reviewers awarded them a rare perfect rating.

Apple Watch Updates

Series 11: Adds blood pressure tracking, a thinner body, and an AI-powered workout companion.
SE 3: Budget-friendly with always-on display, wrist temperature sensor, and sleep apnea alerts.
Ultra 3: Rugged build, satellite radio, wide OLED display, and up to 42 hours of battery life.

Carrier and Retailer Deals

Major U.S. carriers—including Verizon, AT&T, T-Mobile, Boost, and Xfinity—are offering steep trade-in promotions, in some cases bringing the cost of the iPhone 17 or Air down to $0 with eligible devices and plans. Retailers like Best Buy and Apple also provide financing and trade-in credits, while Amazon has yet to open sales for the new lineup.