Introducing iMessage to Android with ‘Nothing Chats’ App
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Smartphone startup Nothing aims to distinguish itself by introducing iMessage functionality to its Android devices. The company’s “Nothing Chats” app promises to bring the distinctive blue bubbles from Apple’s iMessage service to Android phones. Initially launching on November 17 through the Google Play store, the app targets breaking down the long-standing iMessage barrier that has separated iPhone users from Android.
Nothing CEO Carl Pei acknowledges the significance of the “blue bubble vs. green bubble dilemma,” particularly in North America. The company seeks to address this issue and bridge the gap between iOS and Android users. Despite Apple’s perception of iMessage as an exclusive feature for its devices, Nothing has found a workaround through a collaboration with Sunbird Messaging.
Sunbird Messaging, currently in beta, has developed its own chat app to enable iMessage on Android. The technology’s specifics are undisclosed, but it reportedly involves Sunbird’s cluster of Mac computers signing in users and relaying their messages back to Android phones.
Despite potential privacy considerations, Nothing sees the Sunbird partnership as a strategic move to compete with Apple and level the playing field. The “Nothing Chats” app, set to support group chats, marks an effort to provide Android users with a comparable messaging experience to that of iOS.